THE PROFIT BLUEPRINT
Increase your profitability and grow your business.
The Profit Blueprint will teach you how to implement a simple cash flow management system based on the book Profit First. Our system ensures that you have the cash to pay yourself, your taxes, and a profit distribution every quarter.
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WHO WE HELP
The Profit Blueprint is for you if:
The Profit Blueprint is NOT for you if:
You want to understand your finances without digging through mountains or reports or getting an accounting degree
You’re tired of feeling alone, lost, and stressed when it comes to your numbers
You want to understand where your money is going and how you can keep more of it in your pockets
You’re tired of not being financially rewarded and/or struggling to pay yourself enough to cover your bills, even though you spend so much time working on your business.
You want a clear system to manage your business’ finances so that you don’t have nightmares anymore
You don’t like following systems and aren’t willing to implement one in your business
You won’t cut expenses, even if it’s the right decision
You prefer to keep generating sales and not having anything to show for it
You’re allergic to profit (and/or paying yourself)
WHAT IT HELPS YOU WITH
The Profit Blueprint will help you:
HOW IT WORKS
THE PROFIT BLUEPRINT VIP – $4997 (Done-With-You + Personalized Support)
The Profit Blueprint VIP gives you everything you need to transform your profitability.
Perfect for busy business owners who want to increase their profitability, but cringe at the sight of a financial report and the thought of doing it alone.
It Includes:
Rocky and Geeta will provide the following to help you correctly implement Profit First and grow your business:
THE PROFIT BLUEPRINT PRO – $3297 (Review Your Work With an Expert)
The Profit Blueprint Pro also gives you everything you need to transform your profitability. However, Rocky and Geeta will only provide feedback on the work you’ve done. They will NOT do the work with you.
Perfect for the DIY business owner who wants additional support to make sure they’re implementing Profit First correctly and growing their business profitably.
It Includes:
Rocky and Geeta will provide the following to help you correctly implement Profit First and grow your business:
Rocky and Geeta will NOT provide the following to help you correctly implement Profit First and grow your business:
THE PROFIT BLUEPRINT DIY – $1997
The Profit Blueprint DIY also gives you everything you need to transform your profitability. However, Rocky and Geeta will only be available to you via the course Q&A channel. They will NOT do the work with you or check the work you’ve done.
Perfect for the DIY, budget-conscious business owner that will put the extra time and effort into doing it themselves.
It Includes:
Rocky and Geeta will NOT provide the following to help you correctly implement Profit First and grow your business:
100% RISK FREE
If you’re on the fence, remember: The investment in this course is tax deductible! Treas. Reg 1.162-f(a)(1) & Treas. Reg 1.162-5(a)(2) of IRS Code allows you to deduct this expenditure from your taxes. And if you’re not satisfied, we’ll refund your money in full within the first 30 days.
About Rocky
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Rocky Lalvani is a Certified Profit First Professional. He’s been trained directly by the author of Profit First, Mike Michalowicz on how to implement the PF system.
He is also a certified CFO with The CFO Project, which has provided him with professional financial tools to analyze and forecast cash flow and profitability.
Rocky works one-on-one with numerous small business owners to help them improve their cash flow and profitability.
Host of the Profit Answer Man Podcast, Rocky has recorded over 100 episodes interviewing successful business owners about their profitability. He’s also been on hundreds of other podcasts to share his expertise about life and money. Richer Soul, Rocky’s personal podcast, has over 300 episodes about life beyond money.
Rocky retired from corporate America to follow his passion of making finance more understandable and accessible. He’s grateful to have the financial freedom to choose how he spends his time.
He has been designing and analyzing spreadsheets since the early 80’s when the first electronic spreadsheet was created (Visicalc).
Rocky was born in India, and now lives in Pennsylvania with his wife Dolly (CPA). He’s a dad to two grown children (and he even gets to work with one of them!).
P.S. – If you’re still not convinced you can trust Rocky, just Google him.
About Geeta
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Geeta Lalvani Hines works one-on-one with small business owners to help them understand their finances and grow their profits.
As a certified Profit First Professional with Profit Comes First, she helps them leverage their existing habits and simplify their systems.
You’ll often find her in front of a spreadsheet analyzing rows of data. She may have picked up this habit from having Rocky as a dad.
At the young age of 4, Rocky decided it was time for Geeta to start learning about money. By 13, she began working in the family business by writing blog posts, doing light bookkeeping, and learning how to do every task that didn’t have a hiring or outsourcing budget (which was several of them).
Geeta has worked with Dawn Fotopulos (author of Accounting for the Numberphobic), convinced NYC students that study skills can be both fun and worthwhile, and developed marketing campaigns for startups. Her past experience equips her to make other concepts that feel difficult and boring (like finance) into ones that feel easy and fun.
She currently resides in Texas with her husband and a growing collection of houseplants.
DISCLAIMER
Hey there – Rocky & Geeta here.
The information in this course will help you to be more profitable. However, there are a few situations where it will not work.
If your business can not command pricing power and your costs are too high, you will find that you will never be profitable. This happens a lot in the e-commerce business, and the course may help you realize that it’s time to put your time and effort into another business.
Some people think they don’t need to open bank accounts and can do this in their accounting software. It rarely works. Opening the 5 bank accounts is crucial to the success of Profit First.
Lastly, some business owners steal from themselves. If you are going to consistently raid your Profit and Tax accounts to pay for other expenses, you will struggle to increase your profitability.
The system will create the awareness of your business needed to generate profits. You may find that you have to pivot and find better ways to ensure you are profitable.