Unlocking Profitability: CFO Insights with Jeff Prager
Description:
Today, we’re joined by my good friend Jeff Prager, a “retired” CPA, CEO, CFO, and entrepreneur who has built and managed several successful multimillion-dollar businesses, including Ashworth Golf Clothing and one of Colorado’s largest privately-owned homebuilders. Jeff’s true passion lies in making the CFO function accessible to small and medium-sized businesses, helping them achieve clarity, profitability, and success.
As the co-founder of The CFO Project, Jeff and his team of energetic CFOs use a proven process to guide business owners toward achieving tangible benchmarks with less stress and more focus. In this episode, Jeff shares his wisdom and insights on creating a clear path to business success.
What You’ll Learn:
- How Jeff Prager leverages his CFO experience to help small businesses achieve big results.
- The importance of having the right information, organization, and targets for your business.
- Why business success boils down to simple, third-grade math.
- How to gain multiple perspectives on your business to uncover hidden opportunities and risks.
- Why Profit First is just the starting point for achieving financial clarity and profitability.
Highlights:
- Jeff Prager’s Journey:
- Jeff shares his career path, from building multimillion-dollar companies to co-founding The CFO Project.
- His passion for bringing the CFO function to small businesses and making it affordable.
- The CFO Project Approach:
- A systematic process that provides business owners with clarity, custom plans, and tangible benchmarks.
- Why it’s essential to understand your current situation and develop a tailored roadmap for improvement.
- Third-Grade Math Simplified:
- Business success requires the right information, proper organization, clear targets, and dedicated time to think strategically.
- Profitability and cash flow are simple when you look at them through the right lens.
- Seeing the Full Picture:
- Jeff uses the analogy of a dice to explain the importance of viewing your business from multiple perspectives.
- Understanding all the drivers of profitability and cash flow ensures long-term success.
- Profit First as a Foundation:
- How Profit First lays the groundwork for financial clarity and the next steps for scaling and optimizing your business.
Links and Resources:
- The CFO Project: https://thecfoproject.com/
- Episode 31 with Adam Lean: https://profitcomesfirst.com/ep-31-the-8-drivers-of-profit-and-cash-flow-with-adam-lean/
Final Thought:
Business success doesn’t have to be complicated. By organizing your information, setting clear targets, and looking at your business from multiple perspectives, you can unlock hidden opportunities and ensure long-term profitability. Profit First is just the beginning—let’s keep building your path to financial clarity and freedom.
Bio:
Jeff Prager is a “retired” CPA/CEO/CFO, author, speaker, and founder and/or owner of several successful multimillion-dollar companies including Ashworth Golf Clothing, a large land development company and the second-largest privately-owned home builder in Colorado.
Although he tried multiple times to retire, his real passion is bringing the CFO function to small to medium-sized businesses at an affordable rate. Jeff and his partner Adam have created a proven process to help business owners have a clear path to improve their business that fulfils the owner’s intent when they started it.… in less time and with less stress. They have put together a team of energetic ‘CFOs’ to help their clients through this systematic process. The CFOs seek to understand their clients’ current situation and then help them develop a custom plan to improve their business and achieve tangible benchmarks. They call it The CFO Project. https://thecfoproject.com/
Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/
My podcast about living a richer more meaningful life: http://richersoul.com/
Music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.